How do online stores affect retailers in the UK?

It’s hard to ignore the impact that online shopping is having on retail and our shopping experiences, but is it necessarily for the better? A common retailing technique that is overlooked is matching the level of service provided in store with a fully equipped website. With this in mind, we put out a poll to find out how a retailers’ online presence affects a customer’s perception and potential sales. Continue reading “How do online stores affect retailers in the UK?”