How important is Same-day Delivery for Online Consumers?

About 10 years ago, the concept of same-day delivery, where a customer makes an online purchase and goods are delivered to the customer on the same day, was almost non-existent in e-commerce. However, technology has rapidly improved making e-commerce shopping more efficient, faster and easy to use. Consequently, the way products are delivered to consumers has also improved. As a result, not only are many online retailers are offering same day delivery, many online shoppers expect it.

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