Mystery Shopping is a valuable tool that provides an accurate account of the interaction between staff and customers. It is a performance evaluation process that enables clients to examine results from a customer’s perspective.

Importantly, Mystery Shopping checks your standards of service are being delivered by your staff. Programmes of visits achieve this on a regular and objective basis. Our reports carry a series of weighted questions, creating a scoring system, which provides fuel for comparison and incentives. The data from a programme of Mystery Shopping provides significant levels of “actionable” information. Your results and analysis are presented in concise, easy to understand presentations.

With a Mystery Shopping team of over 4000 field researchers throughout the UK mainland and Ireland, Retail Maxim can offer a highly flexible service.  We can call on large numbers of outlets quickly and economically and can schedule a variety of different Mystery Shoppers to overcome any problems with recognition.

Paper based Mystery Shopping is the most common form of evaluation. A paper-based report is completed and results are provided to the client in a delivery format of their choice. However, please use the navigator on the left hand side to scroll through our other methodologies, such as Video Mystery Shopping…