Who would best suit a Mystery shopping Job?

Mystery Shopping is a tool used to anonymously evaluate customer service, operations, employee integrity, merchandising and product quality.

Mystery ShoppingI’m sure you’ve heard of them, but what do you need to get a mystery shopping job? It’s not necessarily qualifications you’re required to have but they are advised, it’s mainly down to a number of different skills and knowledge behind an individual’s character.

To get a mystery shopping job you must be at least 18 years of age or older which is a minimum requirement. The individual should have knowledge of how to use the internet, don’t worry you don’t have to be a PC guru, just enough knowledge where you can simply access emails and create/send reports from the mystery shopping experience.

 

Qualities needed for a Mystery Shopping Job

 

Reliability in the individual

Reliability in an individual is essential the majority of the time due to the fact a mystery shopper has to be on time and punctual once turning up to any briefing or task, usually this is if the client has asked for a mystery shopper to be in store at a specific time.

Confidence

Confidence is key, always remember that! this is because any real customers will behave naturally and their opinions expressed with what they dislike or like, with any mystery shopper job you are ‘acting’ or posing as a customer once in store, you then have to monitor the store based on a criteria in which has been requested by the client.

Accuracy

Delivering truthful and honest feedback is essential meaning any individual must be 100% accurate when performing the mystery shopping tasks, high level of detail is usually needed in any report stating your opinions, experiences with staff and their performance in certain situations.

Having a good memory

This is an essential and yet basic skill, but any mystery shopper is required to have good memory and the ability to recap experiences to be able to write a detailed report, this is why memorising certain details in accuracy and clarity will help when noting down each task.

 

Access to a camera device/scanner

With every mystery shopping job you’re required to have a camera or any device with a camera as well as a scanner, this is due to the fact that receipts of purchases or photographs which are required for evidence will need to be sent in with the report in order for it to be complete.

 

What is a Mystery Shopper

What is a Mystery Shopper and what purpose do they have?

Mystery Shoppers also known as a Mystery Consumer is an individual(s) who are hired by market research companies such as Retail Maxim and others like Watchdog organizations but also can be internal, their key role is to measure the quality of service, gather specific information about products & services as well as check the compliance with regulation.

What are mystery shoppers

The obvious role of a mystery shopper is they perform specific tasks such as purchasing product(s), asking questions about the product or service, registering complaints or behaving in a certain way, and then provide detailed surveys or feedback about their experiences.

So what about mystery shoppers today?

Mystery Shopping Surveys

Since around 2010 onwards, mystery shopping has become abundant in the medical tourism industry, with healthcare providers and medical facilities using mystery shoppers to asses and improve the customer service experience.

In the United Kingdom mystery shopping is increasingly used in this day and age to provide feedback on customer services provided by local authorities, and other non-profit companies such as housing associations.

To find out more about the criteria to be a mystery shopper or the common FAQs to becoming a mystery shopper then please click one of the two links.

Common FAQs of becoming a Mystery Shopper

Criteria Of a Mystery Shopper